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Web Content Manager in Queens, NY at Standard Motor Products

Date Posted: 1/2/2023

Job Snapshot

Job Description

Established in 1919 and traded on the NYSE, Standard Motor Products, Inc., (SMP) is a leading independent manufacturer, distributor, and marketer of replacement parts for motor vehicles in the automotive aftermarket industry, with a complementary focus on heavy duty, industrial equipment and original equipment markets.

We are organized into two operating segments. Each segment focuses on providing our customers with full-line coverage of its products, and a full suite of complementary services that are tailored to our customers’ business needs and driving end-user demand for our products. Our Engine Management Segment manufactures and distributes a full line of critical components for the ignition, electrical, emissions, fuel and safety-related systems of motor vehicles. Our Temperature Control Segment manufactures and distributes a full line of critical components for the temperature control (air conditioning and heating) systems, engine cooling systems, power window accessories and windshield washer systems of motor vehicles.

We sell our products primarily to automotive aftermarket retailers, program distribution groups, warehouse distributors, original equipment manufacturers and original equipment service part operations in the United States, Canada, Europe, Asia, Mexico and other Latin American countries.

We employ approximately 4,300 people in North America, Europe and Asia.

If you can answer yes to these 5 questions, we want to talk with you right away.

1.     Can you develop contemporary and engaging content for online publication?

2.     Are you experienced with a current web CMS?

3.     Can you effectively maintain branded content across multiple websites?

4.     Are you an expert in gathering, manipulating and posting compelling digital images?

5.     Can you develop and maintain a schedule of planned updates for multiple websites?


There’s more to this important position, but 5 affirmatives should make you a great fit.


Here are the details.


Marketing Services Department Mission

Provide world class marketing support to SMP sales teams and customers across multiple channels. Develop and implement external marketing programs that provide real value to our channel partners to enhance SMP market leadership.

Primary Relationships and Responsibility

The Web Content Manager (WCM) is a key member of the Marketing Services team reporting to the Sr. Marketing Services Manager, Engine Management Division and works closely with the in-house creative team and other key departments.

The WCM optimizes and publishes web content across all applicable websites – Corporate, Investor Relations, and Engine Management Division (EMD) brand sites.


SMP now offers a Flexible Work schedule of 3 days in office and 2 days remote.



•        Web management – hands-on responsibility for the design, development, and maintenance of the Corporate, Investor Relations, and multiple EMD brand websites

•        Develop and maintain a scheduled update plan to ensure content is always fresh (homepage imagery, news stories, training calendar events, etc.)

•        Content creation – plan and post original, engaging branded content across all websites

•        Develop clear SEO-driven copy for online publication including integrating content from inter-department collaboration

•        Familiarity with Moz or similar software to view SEO results, recognize trends, and share insights to improve SEO strategy

•        Assist with corporate ADA initiative including converting and posting compliant PDFs to their respective websites

•        Competency with Google Analytics – ability to export reports with trend analysis

•        Maintain eCatalog digital assets – marketing material and support videos

•        Work with 3rd-party translators to update and maintain multilingual sites

•        Stay current on digital trends and innovation


Requirements: Desired Skills and Experience

  • 3-5 years of relevant experience
  • Content Management System proficiency (Umbraco, WordPress, or similar) is required
  • Command of Adobe Photoshop and Acrobat is required. Experience with Microsoft Office, Adobe Illustrator and InDesign is desirable
  • Strong design sense and effective written communicator
  • Ability to develop and manage brand content across multiple websites
  • Superior attention to detail and organization
  • Strong interpersonal skills with the ability to meet deadlines working independently and collaboratively
  • Experience in the automotive sector is a plus

 The estimated salary range for this position is $73,000- $95,000. The actual salary offered will be based on a wide range of factors, including relevant skills, training, experience, education, and where applicable licensure or certification obtained. Market and internal equity factors are also considered.  



Standard Motor Products is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


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