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Marketing - Product Manager in Queens, NY at Standard Motor Products

Date Posted: 1/14/2023

Job Snapshot

  • Employee Type:
    Full-Time
  • Location:
    Queens, NY
  • Job Type:
  • Experience:
    3 to 5 years
  • Date Posted:
    1/14/2023

Job Description

Established in 1919 and traded on the NYSE, Standard Motor Products, Inc., (SMP) is a leading independent manufacturer, distributor, and marketer of replacement parts for motor vehicles in the automotive aftermarket industry, with a complementary focus on heavy duty, industrial equipment and original equipment markets.

We are organized into two operating segments. Each segment focuses on providing our customers with full-line coverage of its products, and a full suite of complementary services that are tailored to our customers’ business needs and driving end-user demand for our products. Our Engine Management Segment manufactures and distributes a full line of critical components for the ignition, electrical, emissions, fuel and safety-related systems of motor vehicles. Our Temperature Control Segment manufactures and distributes a full line of critical components for the temperature control (air conditioning and heating) systems, engine cooling systems, power window accessories and windshield washer systems of motor vehicles.

We sell our products primarily to automotive aftermarket retailers, program distribution groups, warehouse distributors, original equipment manufacturers and original equipment service part operations in the United States, Canada, Europe, Asia, Mexico and other Latin American countries.

We employ approximately 4,300 people in North America, Europe and Asia.

Overview:

 

Successful candidate will be responsible for the development of automotive aftermarket product strategies for their assigned lines to include: new product development, product marketing, new product introductions, market research, and Original Equipment (OE) research. In addition, you will partner with other internal departments in the engineering, design/development and the testing of new products.

 Responsibilities:

  • Act as a category expert in your product categories
  • Define new product initiatives while optimizing the ongoing product line for maximum profitability.
  • Define and develop 1-3 year product portfolio roadmaps
  • Deliver product introductions on-time and within budget, for assigned product lines
  • Develop and drive brand, product and line strategy
  • Work Closely with the pricing department on new product introductions to achieve planned market position and gross margin targets
  • Identify and develop new product opportunities
  • Work within a cross-functional team through all phases of the product design and development process, manufacturing and sourcing process through to product launch
  • Represent the “voice of customer' on product development teams to assure objectives are met
  • Collaborate with the marketing services team on marketing strategy for assigned products including literature, advertising, product sales training and support materials
  • Contribute to new business development efforts, including new category and new channel assessment
  • Prepare Market Requirements Document and product specifications along with the product development / engineering team
  • Preparing accurate up-to-date reports and reviews on project schedules and cost analysis
  • Evaluate ideas and suggestions for new products, investigate market opportunities and effect on market for present products.
  • Recommend specific and measurable Marketing objectives for product lines in terms of $ Sales, Gross Profits, and Market Share
  • Lead implementation of new product launches outlined in the product marketing plan
  • Partner with operations (forecasting & supply chain) and sales planning to ensure fill rate targets are achieved
  • Responsible for acquiring, updating, and comparison of company product performance vs. competitive performance, and competitive landscaping (pricing, features, applications, and innovation)

Key Competencies:  

  • Strategic Planning
  • Market trends analysis
  • Project Management
  • Good communication skills and ability to communicate with sales team/channel partners
  • Analysis of Market Demand, Market Share and Value Proposition of own products vs. main competitors 

Salary Range- $74,000 - $105,000

 


 Requirements: 

  • BA / BS degree or equivalent experience
  • 3 to 5 years product management experience preferred

Standard Motor Products is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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